How to get traffic to your web site

Suppose you started a website and you were wondering on how to get traffic to your web site? Every small business loves the exposure, empathy and sense of community that having a website that's a daily destination for consumers can generate. But getting people to visit on a regular basis can be a challenge, especially if updates are infrequent or all you have to offer is the occasional monotone press release or product announcement.

Have you tried everything you can think of howto obtain traffic to your web site...only to end up frustrated by lack of results? Getting listed in Google and the other popular search engines is one of the most effective ways of directing free, targeted traffic to your website. Before you try to add your site to the search engines, you should understand what they look for when they decide how to rank your site. Just because you're listed doesn't mean you'll get traffic.  You have to make sure your site is search engine ready. The general rule of thumb is that most engines use a "formula" to determine keyword relevancy. The technical term is called an "algorithm", and each search engine has its own unique algorithm that it uses to rank pages. 

Generally, this magic formula consists of your page title, overall body content and the number and quality of links pointing back to your site, social media influence, how long people stay on your site, etc. It's important to note that every engine is different from one another and so are their formulas of ranking. Some may look at inbound links (number of people linking to you), others may place more emphasis on your body content. You also need to know about meta tags. These are hidden descriptors that appear at the beginning of your HTML code, inside your tag.  They may be invisible to your visitor's eyes, but search engine spiders can read them. This is one of the ways how to access traffic to your web site.

Sharing is good--even more so if you've got a message worth spreading and it winds up in front of millions of eyeballs. You have to not only encourage discussion and actively take part in conversations by dedicating internal time and resources, but also make customers feel as if they truly have a voice in the discussion by listening to their concerns, responding and sourcing feedback at every opportunity. Establishing relationships with key bloggers and members of the media can also help reinforce the message, as can a regular series of e-mail or newsletter updates designed to inform current visitors and prospective buyers. Thus all it takes is a little genuine effort how to increase traffic to your web site.